Tag: Customer care
GITEX Digital Strategies
It’s almost GITEX time and Alexander McNabb will, once again, be chairing the GITEX Digital Strategies Forum. The Forum takes place on Wednesday 15 October 2014 during GITEX Technology Week 2014 and will take delegates through global digital consumer trends, digital marketing strategy and planning, mobile marketing , digital CSR, one:one marketing and more. You’ll find the full agenda […]
Market monopolies
I have always been terribly fond of the image of a small urchin throwing a stone to knock the top-hat off the fat, pompous businessman. I’ve even run campaigns based around the concept in the past, where we’ve been working against an incumbent telco on behalf of the challenger. Taking the role of the urchin, […]
