Tag: blogs
The Freedom Meme
A new report from the University of Washington’s Project on Information Technology and Political Islam comes to the conclusion that social media played a central role in the events we have all come to call ‘The Arab Spring’. Ever since the events of early 2011 started to unfold around the region, there has been debate […]
10 social media myths exposed
More Middle East brands are looking seriously at using social media in their communications and making efforts to plan, structure and invest in strategic activities. It’s no secret that Spot On PR is a big fan of social media and actively recommends that all organisations pay attention to the irreversible changes that social media are […]
Introducing social media in the Arab world
The April issue of O’Dwyer’s PR Magazine has just come out in the USA and it features a report I wrote on social media in the Middle East and North Africa. It’s a very top-level view of social media and Internet trends in the region and primarily intended as an introduction to the Arab world […]
5 reasons Spot On PR uses Twitter
@SMEXbeirut asked recently if we’d written an article on why Spot On PR uses Twitter and what we get out of it, so now is probably as good a time as any. Those that have been following our social media efforts will know that we embraced Twitter almost as soon as it was unblocked in […]